The Blog

Good Leaders May Think It; Great Leaders Know It, But Ask It Anyway

There are few guarantees in life. But in over 25 years of experiencing leadership at large established Blue Chip companies, Silicon Valley startups, regional offices around the world, and seeing a few "Is this legal?" enterprises, there have been a score of moderately good leaders and only a few really great ones. 100% - every single time - the good ones don't even think to ask; the great leaders always ask one simple question.

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Does Your Future CEO Come From Marketing?

Traditionally, the CEO has come from just about anyplace but marketing. Companies bent on operational excellence might look to their finance teams or their COO to take the top slot.  Organizations focused on innovation might look to a CTO type.  Those focused on market share fished in their sales pool for their next big tuna.  But rare was the organization that focused on the dynamic relationship between company and customer.  Is it time for a marketing CEO?

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How Smart People Fail The Exit Interview

Eventually, we all find ourselves facing our HR rep - a table between us - while they press pen to paper to ask us their questions for the company exit interview.  The circumstances may vary, from being asked to leave to leaving for greener, better opportunities.   No matter if this is a love-fest or a hate-fest moment, there are several things you need to do and several things you need to avoiddoing with every fiber of your being.  Even the most seasoned, polished of us tend to misstep here and fail to capitalize on a great opportunity. We may dream of a "take this job and shove it" moment, but most of know that is folly.

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todd wilms
'Bad' Leadership Advice Now 'Good': Learn To Fail, Serve, And Just Say No

Efficiency has been replaced by effectiveness.  Organizations have awoken to an era of social business, customer centricity, and new ideas of what constitutes a leader.

I recently stood up in front of my colleagues at SAP and professed my 4 greatest failures . . . and the lessons learned from each, which directly led me to the role I have today  - helping to change how a world-class brand rethinks our approach to the new marketplace. What was folly just a few years ago is now being taught for the next generation of leaders at B-schools around the globe and in practice in some very smart organziations.

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Leadership Is All About Change And Adaptability

Change agent. Entrepreneur. Innovator. Incubator. Good disruptor/friend Chris Heuer calls them "Work Hacks."  Whatever you call them, disruptors the world over have similar traits.  Good ones - the professionals - have learned skills that help their ideas become reality.  Most disruptors often just feel frustrated that their ideas aren't taken seriously.  The worst have a Cassandra Complex and just feel like they can see the future, but are unable to do anything about it.

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Where is Your Brand?

There are so many great components to this question. “Where” can be location or viewed as status. “Your” can be a personal brand, corporate brand, location-based brand (I’m a Californian, straight up!), etc. “Brand” is loaded with all kinds of misunderstood ideas of what it means to be a brand. For anyone who thinks they don’t have a brand or that it doesn’t need building, well … think again.

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