The Blog

2nd Place: A Winning Business Strategy

There is a great story about the battle for dominance between McDonald’s and Burger King. There was a time - just like when television only had 3 channels - that you really only had 3 or 4 choices for a quick meal. McDonald’s was the category leader (although not a phrase used at the time). They had process and procedure. They built an empire, including an efficient real estate empire…

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Battling Suicide: The Best, Most Impactful Thing To Do

With the recent deaths of chef Anthony Bourdain and designer Kate Spade, we hope there will be a public discourse about depression and the mental health issues that pull someone down into a place where suicide becomes a viable option for them. Having lost a friend to suicide earlier this year, the feeling of helplessness and self-doubt lingers as you question what to do or what could have been done. Friends and loved ones are devastated. The anger and sadness mix as the ripple through your life for days, weeks, months ... maybe forever.

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todd wilmspersonal
It Will Be Google And Amazon In The End

Call it GAFA or FAGA or throw in Netflix for the "N" to get be FANG person, but the big four have been Google, Apple, Facebook, and Amazon. All four of them are competing for ever increasingly overlapping territory. Think of this as a Venn diagram of 4 circles getting larger and larger until they almost completely overlap.

But in the end ....

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The New ABC: Always Be Changing

Any sales person or Mamet apostle will tell you that ABC stands for "Always Be Closing."  It is a now parodied mantra of the motivated sales person. "'A' is for Always. 'B' is for Be. 'C' is for Closing. Always Be Closing"

But as the end of the year is a natural time for reflection and review, the new ABC should be Always Be Changing. Always be growing. Always be evolving.

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The Evolving Language of Power and Predators

The Predator in Power problem is now being reveled as endemic. No longer is this just an isolated incident or a single industry that we can view like a side-show attraction at a zoo. We are no longer voyeurs to this problem. As every new day brings new charges, new allegations, and new admissions, we are finding we are no longer sufficiently equipped with the language to deal with this issue. Every conversation is now forcing us to evolve our language to describe, support, or address the issues.

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Create Your Personal Brand: The Headshot

Crafting your brand is scary. It seems like a lot of effort and it is ridiculously challenging to put that mirror up to yourself and ask "What is it that I truly stand for? What do I want to be known as?"

You know you need to do something. You may be up for the whole package with a complete brand overhaul or you just want to make sure you aren't doing something unintentionally damaging.

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To Be Your Best, Try Being 'Uncomfortable'

It seems like our nature is geared toward comfort and the pursuit of comfort.  Isn't that the goal of our labors - to achieve some coziness? To be your best, however, the place to be is "uncomfortable."  This is not to mean wearing your pants too tight, or putting on Red Sox attire at Yankee Stadium.  "Uncomfortable" motivates and clarifies our direction. It gives us insight into the problems around us and our very best innovations come from those very uncomfortable places.

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Silicon Valley Schadenfreude

Has competition in the technology sector given way to something more mean-spirited? Have we moved from the guise of providing value to our stakeholders (be they shareholders, employees, or our buyers) into a philosophy of hyper-competition, or "win at any cost?" Is the sole object now to just win?

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The Entrepreneur’s Dilemma: Fear of Focus

Your origin story might be a “Eureka!” moment or you might have been drawn to the idea for years, but you are bringing your innovation to the market. A few early customers come over via word-of-mouth or friends in your network. You have some early funding. It’s hard but you love it.

Then, as the saying goes, “stuff is about to get real.” It becomes harder to win at scale. Pressures to continue to grow mount and your path to revenue becomes murky.

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Thoughts on FastCompany's Waning Love of Silicon Valley Article

If you haven't had a chance to read FastCompany's Why The Public's Love Affair With Silicon Valley Might Be Over, give yourself the 9 minutes required to peruse it.  The article describes the path of misogyny, greed, exclusion, and overall bad behavior that now seem the permeate the sector.

Unfortunately, this seems to be the direction we are heading.

What was once the shiny example of progress and innovation has now been tarnished by scandal and some bad actors.

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The Surprising Rise Of The Human Executive

Over the last 10 years we have seen a dramatic rise in the more human side of our executives. This has not been caused by our leadership suddenly joining support groups, seeking counseling, or - as HBO's comedy Silicon Valley would have you believe - going on a drug fueled vision quest. Our executive class has become more human because the markets and the customers have demanded it.

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leadershiptodd wilmsmarketing
10 Leadership Lessons I Wish I Learned In My 20's

All of us would do well with a second bite at the apple, another chance to go back and do it all over again.  Our mistakes, as much as our successes, define us and can help steer us forward today.  With this in mind, here are 10 lessons learned over the last 20 years of doing business that are now part of my thinking.  Or put another way . . .  during the interview question where they ask you "what is your management or leadership philosophy?" Well, here it is. [View the downloadable slideshow here]

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Mel Brooks Talks Storytelling, Hollywood Friendships, And . . . Zombies?

Mel Brooks has been taking audiences along for his ride for decades.  The director of memorable comedies like Blazing SaddlesThe Producers, and Young Frankenstein was also the executive producer of films like The Elephant Man.  He is one of only 14 people to win Emmy, Grammy, Oscar, and Tony Award, and will be given the 41st AFI Life Achievement Award at a gala tribute on Thursday, June 6, 2013. He is also pretty good at telling great stories, or as he put it "I don't do stuff for the audience, I do stuff for me, and the audience usually comes along with me."

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